Free Download Udemy - Google Ads And Youtube Ads Crash Course
Published 11/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.34 GB | Duration: 3h 6m
Discover the strategies to master Google and YouTube Ads, driving targeted traffic and turning views into conversions.
What you'll learn
Master Google and YouTube Ads: Drive Traffic, Leads, and Sales Fast.
From Clicks to Conversions: Your Crash Course in Google and YouTube Ads.
Unlock the Secrets to High-Performing Campaigns with Google and YouTube Ads.
Dominate Search and Video Marketing with Expert Google and YouTube Ads Strategies.
Requirements
No Experience Needed
Google Ads Account
Active Internet and a Browser
Description
Why Google Ads Are Vital for Your BusinessWith billions of searches happening daily, Google Ads is one of the most powerful tools for reaching potential customers. Whether you want to drive traffic, generate leads, or increase sales, Google advertising offers unparalleled opportunities to target users actively searching for your products or services. This course will teach you how to harness the power of Google Ads to achieve measurable results.Create High-Converting Google Advertising CampaignsSuccess in Google advertising starts with the right strategy. In this crash course, you'll learn how to craft effective search, display, and shopping campaigns that resonate with your audience. From selecting the perfect keywords to writing compelling ad copy, we'll guide you step-by-step to ensure your Google Ads deliver maximum ROI.Unlock the Potential of YouTube AdsYouTube Ads provide a unique way to connect with your audience through engaging video content. As the second-largest search engine, YouTube offers unparalleled reach and the ability to target users based on their interests, behavior, and demographics. In this course, you'll learn how to create impactful video ads that capture attention and drive conversions, making YouTube marketing an integral part of your strategy.Optimize Your YouTube Marketing CampaignsEffective YouTube marketing isn't just about creating ads-it's about optimizing them for success. We'll teach you how to analyze performance metrics, refine your targeting, and adjust your creative to maximize engagement and conversions. With these skills, you'll be able to scale your YouTube ads campaigns for long-term success.Combine the Power of Google and YouTube Ads for Maximum ImpactBy mastering both Google advertising and YouTube ads, you can create a comprehensive marketing strategy that covers search, display, and video. This course will show you how to integrate these platforms seamlessly, ensuring your campaigns work together to drive consistent traffic, leads, and sales. Whether you're new to advertising or looking to enhance your skills, this crash course equips you with everything you need to succeed.
Overview
Section 1: Introduction
Lecture 1 AIDA Copywriting Framework
Lecture 2 SOFT Copywriting Framework
Lecture 3 The OATH Framework
Lecture 4 ARM Copywriting Framework
Lecture 5 About the Instructor
Lecture 6 Meta Ads Access
Lecture 7 Digital Ads Glossary
Lecture 8 Mastering Customer-Centric Strategies A Comprehensive Guide to Market Segment
Lecture 9 The Evolution and Future of Digital Advertising From Banner Ads to AI
Section 2: The Evolution and Future of Digital Advertising From Banner Ads to AI
Lecture 10 The definition of Digital Advertising
Lecture 11 The importance of Digital Advertising
Lecture 12 The Advent of the Internet
Lecture 13 The First banner ads
Lecture 14 The Rise of Search Engine Advertising
Lecture 15 Email Marketing
Lecture 16 Social Media Advertising
Lecture 17 Mobile and Video Ads
Lecture 18 Programmatic Advertising
Lecture 19 Data Analytics and Big Data
Lecture 20 AI and Machine Learning
Lecture 21 AR and VR
Lecture 22 Regulations and Ethical Considerations
Lecture 23 Ad Fraud and Transparency
Lecture 24 Ethical Advertising Practices
Lecture 25 Influencer Marketing
Lecture 26 Native Ads
Lecture 27 Personalized and Interactive ads
Lecture 28 The Future of Digital Advertising
Lecture 29 Changing Consumer Behavior
Section 3: YouTube Ads
Lecture 30 Why YouTube Ads
Lecture 31 Understanding YouTube ads Process
Lecture 32 Create a Google Ads account
Lecture 33 YouTube Ads Best Practices
Lecture 34 One Time YouTube Channel Verification
Lecture 35 YouTube Ads Upload Your Ads Video
Lecture 36 YouTube Video View Campaign
Lecture 37 YouTube Ads Custom Audience
Lecture 38 YouTube Ads Video View Campaign
Lecture 39 YouTube Ads Keywords
Lecture 40 YouTube Ads Topics Placements and Ad Creation
Section 4: Google Ads
Lecture 41 Why Google Ads
Lecture 42 Create Google ads Account
Lecture 43 Three Things you must learn about
Lecture 44 Introduction to Google Ads Dashboard
Lecture 45 Reactivate your Google Ads account
Lecture 46 Exploring Admin Area
Lecture 47 Google Ads Billing System
Lecture 48 Google Ads Conversion Tracking
Lecture 49 Google Ads Conversion Troubleshooting
Lecture 50 Keywords
Lecture 51 Google ads Campaign Overview
Lecture 52 Campaign Creation Location and language
Lecture 53 Google ads Campaign ads Audience Segments
Lecture 54 Borad Match Recommendation and start and end date
Lecture 55 Google ads campaign keywords and headlines
Lecture 56 Google ads Site Links
Lecture 57 Google ads Callouts and Promotion Extensions
Lecture 58 Google ads Budget
Lecture 59 Google ads publish your ad
Lecture 60 Google ads Certifications
Lecture 61 Google Certifications
For those who want to learn Google ads and YouTube Ads fast
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