The Shape of Taste

booksz

U P L O A D E R
3765cf1f2a8874e84bc145a239ed826d.webp

Free Download The Shape of Taste: Unravelling the emotional journey behind every mouthful and how it impacts your consumers
by Chris Lukehurst
English | 2025 | ISBN: 1915483840 | 144 Pages | True ePUB | 2.05 MB

The best food and beverage experiences have the power to move us. But why do some create a deep and lasting impact on us, while others just fall flat?
In The Shape of Taste, renowned food psychologist Chris Lukehurst explains how it's our emotional experiences, rather than just textures and flavors, that shape our responses to what we consume.
With over 20 years' experience working with leading global brands, Chris introduces his Shape of Taste model, which illustrates the intricate connection between our sensory experiences and emotional responses, whilst offering crucial insights into harnessing these to develop more compelling products and marketing strategies.
An essential guide for anyone in the food industry who wants to understand the emotional drivers behind consumer behaviour, you'll discover:
the powerful psychological factors that influence taste preferences and consumer behavior
how to create products that resonate emotionally with consumers, leading to greater satisfaction, increased sales and word of mouth
the secrets of crafting compelling messaging that connects with consumers on a deeper level, enhancing their loyalty, engagement and enjoyment of your products
By mastering the emotional journeys behind every bite and sip your customers take, you can develop products that not only satisfy their cravings but also forge lasting and memorable connections. Whether you're innovating flavors or refining brand messaging, this book equips you with the knowledge and tools you need to captivate your audience and create food and drink experiences that truly stand out.


Code:
Bitte Anmelden oder Registrieren um Code Inhalt zu sehen!
Links are Interchangeable - Single Extraction
 
Kommentar

In der Börse ist nur das Erstellen von Download-Angeboten erlaubt! Ignorierst du das, wird dein Beitrag ohne Vorwarnung gelöscht. Ein Eintrag ist offline? Dann nutze bitte den Link  Offline melden . Möchtest du stattdessen etwas zu einem Download schreiben, dann nutze den Link  Kommentieren . Beide Links findest du immer unter jedem Eintrag/Download.

Data-Load.me | Data-Load.ing | Data-Load.to | Data-Load.in

Auf Data-Load.me findest du Links zu kostenlosen Downloads für Filme, Serien, Dokumentationen, Anime, Animation & Zeichentrick, Audio / Musik, Software und Dokumente / Ebooks / Zeitschriften. Wir sind deine Boerse für kostenlose Downloads!

Ist Data-Load legal?

Data-Load ist nicht illegal. Es werden keine zum Download angebotene Inhalte auf den Servern von Data-Load gespeichert.
Oben Unten