Free Download Master Customer Success And Product Management Collaboration
Published 8/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 272.03 MB | Duration: 1h 10m
Unlock the Power of Collaboration: Drive Customer Success and Product Management through Strategic Alignment 2024
What you'll learn
Learn to build a strong collaboration between CS and PM teams
Learn to incorporate customer feedback into product development
Understand the most important usage data metrics, calculate them and perform analysis
Learn how to align both teams on the product roadmap
Gain practical skills to enhance customer success and product management synergies
Learn how to communicate effectively between the teams
Calculate Net Promoter Score NPS and learn to determine customer satisfaction and loyalty
Become an intelligent customer success manager, business analyst and product manager
Requirements
Your passion for Customer Success (CS) and Product Management (PM)
Description
The success of your product is directly tied to how well your customer success and product management teams work together.This course is for you if you are just interested in actionable insights that you can apply immediately to create synergies that drive customer satisfaction and product innovation.Let's look at the contents of this courseThe course breakdown:● Course introduction - Essential information and concept building Learn what is Customer Success Management, Product Management, and what is a product roadmap and how to align both teams on the product roadmap● Communication Part 1 - How to communicate customer information to the Product Management team and the Product OwnerLearn practical methods to make information delivery and sharing better for each other● Net Promoter Score (NPS)Master the art of using Net Promoter Score (NPS) to gauge customer loyalty and satisfaction, and turn these insights into actionable strategies. Learn how to treat NPS detractors, passives and promoters and supercharge customer retention● How to Use Data to Understand CustomersUnderstand how to leverage customer data to make informed decisions that drive customer success, product design and product development. Learn about data metrics such as Monthly Recurring Revenue Rate (MRR), Monthly Active Users (MAUs), Time to Value (TTV), Customer Journey Mapping, Customer Satisfaction Score (CSAT), Open Ended Feedback and much more.Learn about the tools to collect product usage data and incorporate customer feedback in product design and product development● Communication Part 2 - Communication and Collaboration between TeamsDiscover communication techniques that break down silos and foster transparency and collaboration. Upgrade your soft skills and learn about the important tools that can catalyze collaborationThis course doesn't just scratch the surface. It's a deep dive into the strategies that will transform how your customer success and product management teams work together. All of the course modules include a focus on simple and easy to understand examples and real-world applications that you can start using right away.What is extra in this course?With lifetime access to 20+ beautiful videos, you get templates, guides, quizzes, and answers to your most frequently asked questions.Furthermore, you will have the option to message me your questions directly.Why this course?I promise you that you will not need any other course or resources to understand product management and customer success in the simplest manner.You will also learn how to collaborate and bring these teams together.● My course brings 6+ years of experience with tried and tested strategies to improve efficiency and collaboration● Practical techniques that you can apply moments after learning them● I constantly upgrade my course and add answers to your questions● Step by Step explanations of complex concepts and simplified examples● Make feedback actionable to ensure the mutual success of the product and the clients● Equip yourself with strategic leadership ideas and update your status to a veteran product manager, product owner and customer success managerStill do not believe me? There is a 30-day money back guarantee.
Overview
Section 1: Course Introduction - Essential Information and Concept Building
Lecture 1 Introduction to the Course and Course Structure
Lecture 2 What is Customer Success (CS)
Lecture 3 What is Product Management (PM)
Lecture 4 What is the Product Roadmap
Lecture 5 Aligning on the Product Roadmap: Customer Success and Product Management - 1
Lecture 6 Aligning on the Product Roadmap: Customer Success and Product Management - 2
Section 2: Communication 1 - How to Communicate Information to Product Management
Lecture 7 How to Make Information Better for Product Management
Lecture 8 How to Request Features from Product Management
Lecture 9 How to Request Features from Product Management (Template)
Section 3: The Net Promoter Score (NPS)
Lecture 10 What is Net Promoter Score (NPS)
Lecture 11 NPS Calculator (Template and Example)
Lecture 12 How to Calculate the Net Promoter Score (NPS) Manually
Lecture 13 How to Benefit from NPS Data and Treat Promoters for Customer Loyalty
Lecture 14 How to Benefit from NPS Data and Treat Passive Respondents
Lecture 15 How to Benefit from NPS Data and Delight Detractors
Section 4: How to Use Data to Understand Customers and Measure Product Performance
Lecture 16 Section Overview
Lecture 17 What is Product Usage Data and What are its Benefits
Lecture 18 Product Usage Data Metrics - Part 1
Lecture 19 Product Usage Data Metrics - Part 2
Lecture 20 Product Usage Data Metrics - Part 3
Lecture 21 Other Product Usage Data Metrics
Lecture 22 What is Open Ended Customer Feedback and How to Collect it
Lecture 23 Tools to Collect Product Usage Data (for digital products)
Lecture 24 Important - Incorporating Customer Feedback in Product Development
Section 5: Communication 2 - Communication and Collaboration between Teams
Lecture 25 How to Create Understanding and Visibility Between the PM and the CS Team
Lecture 26 Customer Success and Product Management Collaborative Activities
Lecture 27 Important Tools for Communication and Collaboration
Section 6: Practice Test
Anyone interested in learning facets of Customer Success Management (CSM) and Product Management (PM),Product Managers and Customer Success Managers who want to deepen their understanding and enhance their collaboration and leadership skills,Aspiring Professionals who are looking to start their career in Product Management or Customer Success
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